American Physical Therapy Launches Campaign To Brand Physical Therapists As Experts In Human Motion

February 5, 2009

A new branding campaign that positions physical therapists as the experts in human motion will launch during the Combined Sections Meeting (CSM) of the American Physical Therapy Association (APTA), Feb 9-12, 2009, in Las Vegas, NV., at the Brand Launch Reception, Tuesday, Feb. 10, from 6:00 pm – 7:30 pm in the Palm Foyer of the Mandalay Bay Resort & Casino.

As motion experts, physical therapists will be positioned as specialists who can help improve mobility and quality of life without the expense and pain of surgery or side effects of prescription medication. The tagline will be: “Move Forward. Physical Therapy Brings Motion To Life.”
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